Magma Bookshop

Magma Bookshop is a shop in Manchester. What drew me to this shop was its creativity, and uniquness. No conventions of a normal bookshop were followed when creating Magma. "What is a shop? It is what those behind the counter share with their customers, it is that common experience, a series of more or less successful attempts at communicating ideas, needs, interests, passions, obsessions, dreams." This is magmas view on what a shop is, they want shopping to become a rich and inspiring activity, they want to make retail more creative.